Sandra Ro
CEO at Global Blockchain Business Council
Sandra Ro is CEO of the Global Blockchain Business Council, where she serves the GBBC and blockchain community to foster education and build bridges across enterprises, governments, and start-ups to help fulfill the potential of blockchain technology to solve real world problems and help society. As a fintech entrepreneur, blockchain / crypto keynote speaker, hackathon judge, crypto trader, angel investor and advisor.
Private Lunch - Reinforcing Trust by Unleashing Blockchain in Finance
This panel will discuss how financial professionals have the potential to be the new trust agents. Finance is now more than ever embedded as an integral part of the business strategy, contributing to the business success and becoming enablers, not just number crunchers. As stewards of trust, financial professionals need to leverage trust-enabling technology, such as blockchain, to verify critical information and establish trust. The conversation will explain blockchain’s defining characteristics, explore its potential roles within finance, and help finance leaders understand its benefits. Panelists will share how leading companies use digital assets and blockchain as unique differentiators to gain trust in a volatile business climate, and will discuss the importance of third-party validation, risk management, and governance when leveraging digital assets and blockchain to further the mission of a business. Distinguished speakers on this panel include Lara Abrash (Chair, Deloitte US), Alesia Haas (CFO, Coinbase), Sandra Ro (CEO, Global Blockchain Business Council), and Franz Bergmüller (CEO, AMINA Bank AG).